Evaluate results using business success criteria:

·         Understand the data mining results

·         Interpret the results in terms of the application

·         Check effect on data mining goals

·         Check the data mining result against the given knowledge base to see if the discovered information is novel and useful

·         Evaluate and assess results with respect to business success criteria (i.e., has the project achieved  the original Business Objectives)

·         Compare evaluation results and interpretation

·         Rank results with respect to business success criteria

·         Check effect of result on initial application goal

·         Determine if there are new business objectives to be addressed later in the project, or in new projects

·         State recommendations for future data mining projects

·         After assessing models with respect to business success criteria, select and approve the generated models that meet the selected criteria.